Social Lead
Welcome to Aleo
Aleo is building the world's first developer platform for permissionless, programmable, private applications. With our vocal advocacy for privacy tech in the blockchain ecosystem, we are playing a major part in mainstream awareness and industry adoption of privacy-preserving technologies. We are proud to offer a platform of services that exemplify privacy tech in web applications, increasing digital freedom and access around the world.
This role is key for telling the Aleo story publicly, communicating our technology and brand mission to developers and non-technical crypto enthusiasts. We are looking for a crypto native and creative thinker who can ingest our content strategy and develop social campaign concepts from inception to execution. The perfect candidate will not only manage our official channels but also engage in real-time conversations, build relationships with key audiences, and execute a comprehensive social media strategy tailored to different segments. This role will be full-time (40 hrs per week) and fully remote.
Please include a portfolio of work demonstrating successful social media campaigns for tech and blockchain brands when you apply.
Responsibilities
Develop and execute a global social media strategy that resonates with Aleo’s diverse audience, including developers, privacy advocates, and the broader Web3 ecosystem.
Own the end-to-end management of Aleo’s social media channels (X, LinkedIn, Telegram, YouTube, etc.), ensuring high-quality and engaging content.
Actively monitor, engage, and respond to conversations in the crypto space, fostering discussions beyond official announcements.
Work closely with internal teams to align messaging, support product updates, community initiatives, and marketing campaigns.
Track performance metrics, analyze trends, and optimize content based on audience engagement.
Identify and build relationships with influencers, thought leaders, and key ecosystem players to drive awareness and advocacy.
What we look for in you
3+ years of experience in social media management for a Web3 or fintech brand.
Deep understanding of crypto culture, Twitter narratives, and the importance of real-time engagement.
Proven experience growing social media accounts.
Experience in crafting and executing data-driven social media strategies.
Strong writing skills with a clear, engaging, and adaptable tone of voice.
Comfortable working in a fast-paced, reactive environment, staying ahead of trends and conversations.
Nice to haves
Experience working in a startup or fast-paced environment.
Familiarity with zero-knowledge cryptography and privacy-focused projects.
A strong network within the Web3 influencer and thought leadership space.
Experience with social media management software.
Aleo is committed to diversity in its workforce and is proud to be an equal opportunity employer and to review all of our job postings to minimize biased language. Aleo does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Aleo will also consider for employment qualified applicants with arrest and conviction records in a manner consistent with San Francisco’s Fair Chance Ordinance and similar local laws.
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